Permission Marketing

Posted by Steve Whittington on Aug 13, 2012 3:31:40 PM

The stats are clear: as a marketer, you should put more of your company’s talent and treasure into inbound marketing as opposed to outbound marketing.

In fact, one must work constantly on obtaining permission from your current customers or potential customers to market to them, and the message must be of pure intentions.

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Topics: inbound marketing, Digital Media, Marketing Series, outbound marketing, Permission Marketing, Blogs

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